Privacy Policy

Last updated: July 8, 2026

She Curve Bras runs this store and website, together with all related information, content, features, tools, products and services, to offer you, the customer, a curated shopping experience (the "Services"). She Curve Bras is powered by Shopify, which makes it possible for us to provide the Services. This Privacy Policy explains how we collect, use and disclose your personal information when you visit or use the Services, make a purchase or other transaction through them, or otherwise communicate with us. Where our Terms of Service and this Privacy Policy conflict, this Privacy Policy governs the collection, processing and disclosure of your personal information.

Please read this Privacy Policy carefully. By accessing and using any of the Services, you confirm that you have read this Privacy Policy and understand how your information is collected, used and disclosed as described here.

Personal Information We Collect or Process

By "personal information," we mean information that identifies you or another person, or that can reasonably be linked to you or them. Information that is collected anonymously, or that has been de-identified so it cannot identify or reasonably be linked to you, is not personal information. Depending on how you interact with the Services, where you live, and what applicable law permits or requires, we may collect or process the following categories of personal information, including inferences drawn from it:

  • Contact details, such as your name, address, billing address, shipping address, phone number and email address.
  • Financial information, such as credit card, debit card and financial account numbers, payment card information, financial account information, transaction details, form of payment, payment confirmation and other payment details.
  • Account information, such as your username, password, security questions, preferences and settings.
  • Transaction information, such as the items you view, add to your cart or wishlist, purchase, return, exchange or cancel, and your past transactions.
  • Communications with us, such as the information you share when you contact us, for example in a customer support inquiry.
  • Device information, such as details about your device, browser or network connection, your IP address and other unique identifiers.
  • Usage information, such as how and when you interact with and navigate the Services.

Personal Information Sources

The personal information we collect may come from the following sources:

  • Directly from you, for example when you create an account, visit or use the Services, communicate with us, or otherwise provide your personal information to us;
  • Automatically through the Services, for example from your device when you use our products or services or visit our websites, and through cookies and similar technologies;
  • From our service providers, for example when we engage them to enable certain technology and they collect or process your personal information on our behalf;
  • From our partners or other third parties.

How We Use Your Personal Information

Depending on how you interact with us and which Services you use, we may use personal information for the following purposes:

  • Providing, Tailoring and Improving the Services. We use your personal information to provide the Services to you, which includes performing our contract with you, processing your payments, fulfilling your orders, remembering your preferences and the items you are interested in, sending you account-related notifications, processing purchases, returns, exchanges and other transactions, creating, maintaining and managing your account, arranging shipping, facilitating returns and exchanges, allowing you to post reviews, and building a customized shopping experience for you, such as suggesting products related to your purchases. This may include using your personal information to better tailor and improve the Services.
  • Marketing and Advertising. We use your personal information for marketing and promotional purposes, such as sending marketing, advertising and promotional messages by email, text message or postal mail, and showing you online ads for products or services on the Services or on other websites, including ads based on items you have previously purchased or added to your cart and other activity on the Services.
  • Security and Fraud Prevention. We use your personal information to authenticate your account, to provide a secure payment and shopping experience, to detect, investigate or act on possible fraudulent, illegal, unsafe or malicious activity, to protect public safety, and to secure our services. If you choose to use the Services and register an account, you are responsible for keeping your account credentials safe. We strongly recommend that you do not share your username, password or other access details with anyone.
  • Communicating with You. We use your personal information to provide customer support, respond to you, deliver effective services and maintain our business relationship with you.
  • Legal Reasons. We use your personal information to comply with applicable law or respond to valid legal process, including requests from law enforcement or government agencies, to investigate or take part in civil discovery, potential or actual litigation or other adversarial legal proceedings, and to enforce or investigate potential violations of our terms or policies.

How We Disclose Personal Information

In certain circumstances, and subject to this Privacy Policy, we may disclose your personal information to third parties for legitimate purposes. These circumstances may include:

  • Disclosure to Shopify, vendors and other third parties that perform services on our behalf (for example IT management, payment processing, data analytics, customer support, cloud storage, fulfillment and shipping).
  • Disclosure to business and marketing partners so they can provide marketing services and advertise to you. For example, we use Shopify to support personalized advertising with third-party services based on your online activity across different merchants and websites. Our business and marketing partners will use your information in line with their own privacy notices. Depending on where you live, you may have the right to instruct us not to share your information for targeted advertising and marketing based on your online activity across different merchants and websites. To exercise this opt-out right, email us at support@gowcommerce.com.
  • Disclosure when you direct, ask or otherwise consent to our sharing certain information with third parties, such as to ship products to you or through your use of social media widgets or login integrations.
  • Disclosure to our affiliates or otherwise within our corporate group.
  • Disclosure in connection with a business transaction such as a merger or bankruptcy, to comply with applicable legal obligations (including responding to subpoenas, search warrants and similar requests), to enforce applicable terms of service or policies, and to protect or defend the Services, our rights, and the rights of our users or others.

Relationship with Shopify

The Services are hosted by Shopify, which collects and processes personal information about your access to and use of the Services in order to provide and improve them for you. Information you submit through the Services will be transmitted to and shared with Shopify, as well as with third parties that may be located in countries other than the one where you live, in order to provide and improve the Services for you. In addition, to help protect, grow and improve our business, we use certain enhanced Shopify features that draw on data and information from your interactions with our store, with other merchants and with Shopify. To provide these enhanced features, Shopify may use personal information collected about your interactions with our store, with other merchants and with Shopify. In these cases, Shopify is responsible for processing your personal information, including responding to requests to exercise your rights over the use of your personal information for these purposes. To learn more about how Shopify uses your personal information and the rights you may have, see the Shopify Consumer Privacy Policy. Depending on where you live, you may be able to exercise certain rights over your personal information through the Shopify Privacy Portal.

Third-Party Websites and Links

The Services may include links to websites or other online platforms run by third parties. If you follow a link to a site that we do not control or are not affiliated with, you should review its privacy and security policies and other terms and conditions. We do not guarantee, and are not responsible for, the privacy or security of those sites, including the accuracy, completeness or reliability of the information they contain. Information you share in public or semi-public spaces, including on third-party social networking platforms, may also be visible to other users of the Services and/or of those platforms, with no limit on how it may be used by us or by a third party. Including such links does not, on its own, mean that we endorse the content of those platforms or their owners or operators, except as disclosed on the Services.

Children's Data

The Services are not meant for children, and we do not knowingly collect personal information about children under the age of majority in your jurisdiction. If you are the parent or guardian of a child who has given us their personal information, you may contact us using the details below to ask that it be deleted. As of the Effective Date of this Privacy Policy, we have no actual knowledge of "sharing" or "selling" (as those terms are defined under applicable law) the personal information of individuals under 16 years of age.

Security and Retention of Your Information

Please keep in mind that no security measure is perfect or impenetrable, and we cannot promise "perfect security." Any information you send us may also be insecure while in transit. We advise against using unsecured channels to send us sensitive or confidential information.

The length of time we keep your personal information depends on several factors, such as whether we need it to maintain your account, provide the Services, meet legal obligations, resolve disputes, or enforce other applicable contracts and policies.

Your Rights and Choices

Depending on where you live, you may have some or all of the rights below regarding your personal information. These rights are not absolute, may apply only in certain situations, and in some cases we may decline your request as the law permits.

  • Right to Access / Know. You may have the right to ask for access to the personal information we hold about you.
  • Right to Delete. You may have the right to ask us to delete the personal information we keep about you.
  • Right to Correct. You may have the right to ask us to correct inaccurate personal information we keep about you.
  • Right of Portability. You may have the right to receive a copy of the personal information we hold about you and to ask us to transfer it to a third party, in certain circumstances and subject to certain exceptions.
  • Right to Opt Out of Sale or Sharing for Targeted Advertising. Depending on where you live, you may have the right to opt out of the "sale" or "sharing" of your personal information, or of its processing for what applicable privacy laws define as "targeted advertising." To exercise this opt-out right, email us at support@gowcommerce.com. If you visit our website with the Global Privacy Control opt-out preference signal turned on, then, depending on your location, we will automatically treat it as an opt-out request for the device and browser you are using. If we can link the device sending the signal to a Shopify account, we will also apply the opt-out to that account. You can learn more about Global Privacy Control at https://globalprivacycontrol.org/. Apart from Global Privacy Control, we do not respond to other "Do Not Track" signals your browser or device may send.
  • Managing Communication Preferences. We may send you promotional emails, and you can stop receiving them at any time by using the unsubscribe option included in those emails. Even after you opt out, we may still send you non-promotional emails, such as messages about your account or your orders.

If you live in the UK or the European Economic Area, then, subject to the exceptions and limits set by local law, you may exercise the following rights in addition to those listed above:

  • Objection to Processing and Restriction of Processing: You may have the right to ask us to stop or limit our processing of your personal information for certain purposes.
  • Withdrawal of Consent: Where our processing of your personal information is based on your consent, you have the right to withdraw it. Withdrawing consent does not affect the lawfulness of any processing carried out on the basis of that consent before it was withdrawn.

You can exercise any of these rights where indicated on the Services or by contacting us using the details provided below. To learn more about how Shopify uses your personal information and the rights you may have, including rights relating to data processed by Shopify, visit https://privacy.shopify.com/en.

We will not discriminate against you for exercising any of these rights. We may need to confirm your identity before processing your request, as permitted or required by applicable law. As applicable laws allow, you may appoint an authorized agent to submit requests on your behalf. Before accepting a request from an agent, we will ask for proof that you authorized them to act for you, and we may need you to verify your identity with us directly. We will respond to your request in a timely manner as applicable law requires.

Complaints

If you have a complaint about how we process your personal information, please contact us using the details below. Depending on where you live, you may have the right to appeal our decision by contacting us using those same details, or to file a complaint with your local data protection authority. For the EEA, a list of the responsible data protection supervisory authorities is available here.

International Transfers

Please be aware that we may transfer, store and process your personal information outside the country where you live.

When we transfer your personal information out of the European Economic Area or the United Kingdom, we will rely on recognized transfer mechanisms such as the European Commission's Standard Contractual Clauses, or equivalent contracts issued by the relevant competent UK authority, as applicable, unless the transfer is to a country deemed to provide an adequate level of protection.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time, for example to reflect changes in our practices or for other operational, legal or regulatory reasons. When we do, we will post the revised Privacy Policy on this website, update the "Last updated" date, and give notice as required by applicable law.

Contact

If you have questions about our privacy practices or this Privacy Policy, or would like to exercise any of the rights available to you, please email us at support@gowcommerce.com. For the purposes of applicable data protection laws, we are the data controller of your personal information.